It is reported that the cumulative retail sales of the Hongqi brand exceeded 65,300 vehicles in January and February this year, reflecting a year-on-year increase of 37.56%.

 

FAW Hongqi has achieved sales growth for six consecutive years. In 2024, FAW Hongqi aims to achieve comprehensive advancement and a full-scale leap with its long-accumulated innovative technologies, core products, and brand momentum.

 

This year will witness the application of a batch of new self-developed technologies to Hongqi's vehicle models. Among them, new energy products based on FME's "flagship" superstructure, including the HME electric platform and the HIS intelligent platform, are set to be launched. The "Hongqi 4GC20TD hybrid special engine and HDU28 hybrid system", which won the title of 2023 "Chinese Heart" Top 10 Engines and Hybrid Systems, will be applied to future new products of Hongqi.

 

Since the beginning of the year, a series of events and activities aimed at enhancing the value of the Hongqi brand have been launched successively. The Hongqi H6 won the "Best Designed Car" award at the 4th CCTV China Auto Summit. The new limousine "Hongqi Guoyue" provided full services during the visit of the children's study tour delegation - "Little Tangerines" to Changchun. The "2023 Hongqi Ice and Snow Carnival" was held in Changbai Mountain, where Hongqi SUV series products - Hongqi HS3, the new Hongqi HS5, and the all-new Hongqi HS7, made their debut together, ingeniously combining Northeastern characteristic culture with Hongqi brand culture to create a unique event exclusively for Hongqi users.