Romantic Opening of Changchun Mixc Yard Urban Slow Flash Block

Updated : 2024-05-27Source : CCFAO
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On May 20, Changchun Mixc Yard Urban Slow Flash Block was open to the public in a romantic manner. Starting from noon, long lines formed in front of various popular eateries, creating quite a spectacle. By evening, the block was bustling with people.
The block connects with the city's gene through the concept of "film". It offers over 3,000 square meters of strolling space in the outdoor urban plaza and sunken plaza, featuring 13 brands, including those making their debut in Northeast China/Jilin, popular brands, and creative lifestyle brands.
These brands include premium coffee representative Peet's COFFEE, gourmet popcorn THE PERFECT POP, North America's top souffle shop FUWA FUWA, globally trending flavored fries POTATO CORNER, leading freshly baked croissant and tart shop Chuang Tai, and Thailand's famous drink Cocoaiton, which made their debut in Northeast China/Jilin. Additionally, there are trendy lifestyle brands like Karotte, LITTLE MARCIE,, and ALFIR, each attracting long queues of eager customers.
The block focuses on "scene space operation + high-traffic brand introduction" to enhance the economy and create a new consumption model. The immersive shopping experience has garnered unanimous praise from attendees.