Leveraging Ecological Strengths, Eastern Changchun Builds a New All-Season Landmark for Sojourn and Wellness
As the buzz around ice and snow tourism subsides, the Lianhuashan Eco-tourism Resort in eastern Changchun is stepping up its industrial transformation. Drawing on its exceptional ecological resources, the resort is breaking through the limitations of a cultural tourism model supported by only one peak season and is working to establish an all-season sojourn and wellness industry system, in a bid to forge a new path for maximizing ecological value.


As Jilin's only provincial development zone carrying the name "Eco-tourism Resort" and one of the first national forest wellness bases, Lianhuashan holds clear advantages in developing the wellness industry. Located within the forest belt of the Changbai Mountain foothills, the area enjoys abundant woodland resources and numerous natural springs. With high levels of negative oxygen ions, pleasantly cool summers, and a high rate of days with excellent air quality year-round, the landscape of mountains, rivers, forests, farmlands, and lakes creates an outstanding environment for healthy living and rejuvenation, laying a solid green foundation for the wellness industry.


Convenient transportation networks further anchor the sojourn and wellness growth in Lianhuashan. The eastward extension of Changchun Metro Line 2 reaches deep into the area, linking it with Changchun's urban core in just half an hour. Efficient connection with the airport and high-speed rail network removes time and distance barriers, enabling urban residents to enjoy short weekend wellness escapes or long-term stays while experiencing a lifestyle of "stepping out into vitality and returning to tranquility" at ease.


Building on its ecological strengths and transport advantages, Lianhuashan is vigorously advancing the full-chain development of the wellness industry while diversifying its offerings. To meet the needs of different groups, the area is creating an integrated wellness community that combines housing, medical care, and wellness services, providing one-stop health solutions for sojourners. Leveraging local traditional Chinese medicine resources, it is also striving to develop distinctive wellness projects and expand TCM-based health services. On top of that, the area is kick-starting hot spring wellness projects and combining them with winter ice-and-snow resources to bridge seasonal tourism gaps and create complementary summer and winter attractions. Outdoor recreation facilities for cycling, hiking, and other activities are also being upgraded to make outdoor fitness the norm, thus diversifying sports and wellness options.

